The Paddock Society is an invite-only motorsport syndicate for those who want to race wheel-to-wheel with the next generation of collegiate drivers, fund the cars those students race, and live a year of bespoke paddock experiences.
When money isn't the constraint, having experiences nobody else can buy their way into is the ego trip.
Founders sponsor a real CRS car in their school's livery and watch students race it nationally. They bring their own car to grid alongside those students — in college colors and their company's branding, on TV. They open private circuits and curated international weekends retail capital cannot follow. They join a curated circle of founders, operators, and family offices for whom the paddock is the boardroom.
With the College Racing Series sanctioned by IMSA and 60+ universities on grid, the platform exists. The Paddock Society is its founder-tier membership layer — in formation for 2026, with the Cup activating once the cohort assembles and partnerships formalize.
Why Now
- The College Racing Series launched April 2026, IMSA-sanctioned, NABME-backed, on the Spec MX-5 ND chassis
- 60+ universities on grid — the scale is real and growing
- The TPS Cup is being designed to run multi-class with CRS at IMSA weekends — 9 races / 3 weekends in the 2026 season
- For the first time, alumni race in their school's colors AND their company's branding on national television
- Founding seats capped at 2 per university and never reopen at the founding rate
- Standard membership opens 2027 at $145,000 annually